3 Reason Why Your Health Practice Needs a Blog
In 2020, there’s no question of whether or not blogs generate leads. In fact, marketers who prioritise blogging as a marketing strategy report ...
In 2020, there’s no question of whether or not blogs generate leads. In fact, marketers who prioritise blogging as a marketing strategy report ...
Let’s face it, we work with the lot of different allied health businesses and so we come across the most common website mistakes everyone seems ...
One of the most important action items for any Allied Health practitioner no matter your expertise is creating the right relationship with your local ...
Maintaining a blog is about more than just writing a bunch of blog posts. You should develop a strategy and plan your content – especially if you’...
A fascinating blog from Neil Patel with some interesting social media findings! The social web is huge. From Facebook to Pinterest, they all c...
Full disclosure – we did not write this blog, however we wanted to share as we 100% believe in it’s contents, and hopefully you gain some ...
Your client list is one of the most important weapons you have in your arsenal – nurturing this should be a must do action for allied health pro...
Networking is such an important aspect for any allied health business owner – it’s great to build your network with key stakeholders, clie...
Authenticity is in short demand these days, yet it is something that so many clients crave. Trust is elusive but once gained can be such a powerful ma...
Google has sparked off another digital landgrab for marketers as it releases a slew of updates for Google My Business (GMB). Google’s latest move pu...
Let’s face it – feet are not sexy. Podiatrists, I don’t envy your position. When it comes to feet, unless people have a major issue, they do not...
I want to talk about networking. Let’s talk about what it actually means shall we? According to Dictionary.com, networking is “a supportive sys...
Are Australian Practices Losing Money Because of Simple Admin? Whether you are a chiropractor, physiotherapist, exercise physiologist or dietit...
In our view, one of the greatest promotional tools for your practice is your patient relationship. Like a fine wine, if you keep that relationship saf...
I always get asked by exercise physiologists – what can I do to get more patients? New patients (unfortunately) do not grow on trees. BUT new leads...
As co-founder of Hotwire.com and CEO of Zillow for the last seven years, 39-year-old Spencer Rascoff fits most people’s definition of success. As a ...
So being the owner of an allied health business can be hectic. Well, perhaps hectic isn’t the right way? Madness, yes, let’s go with madness. I w...
Business owners in all forms can become stale. I’ve been there. You’re so busy working on what you need to do that the spark may fade or you are s...
Having spent the last few months working with a fantastic group of dietitians and nutritionists there has been one common theme – passion. Passion f...
I speak to a lot of allied health professionals in my line of work and one of the most common things I get asked is – how do I compare to others? ...
I’ve been lucky enough to have been involved in a number of one on one workshops recently with some very cool allied health people, but one thing ...
Blogs are such an effective way to improve your SEO and to build your brand and overall trust. Have you even started your blog yet? Here’s our tips ...
So – you have a great few sessions with a client, you fix their issue (or at least help greatly), you say your good byes – then what? Do you still...
Let me guess, your practice has a Facebook page? Yes? Well then here’s my one piece of advice for you. STOP RIGHT NOW! When I say stop, I don’t me...
With all the hype around video content, it’s tempting to think that blogging is over. But don’t let this popular notion short-change your con...
Are you guilty of not taking notice of comments on your Facebook page? Good or bad, make the time to respond and you could reap the benefits! Does the...
WordPress is a powerful CMS, or Content Management System, that gives you an intuitive administrative interface from which you can manage the content ...
Instagram is now considered the best platform for customer engagement. The photo-sharing social network now boasts over one billion users who add 95 m...
Are you considering Facebook ads? Wondering how to set up a successful Facebook ad campaign? Understanding the fundamentals of Facebook advertising ...
We hear so many stories of the excitement physiotherapists feel when they open their new business. Fresh paint, fancy equipment and sparkly new unifor...
Writing a blog post is a little like driving; you can study the road rules (or read articles telling you how to write a blog post) for months, but not...
100 Million That’s the number of Internet users who watch online video each day. Granted, a lot of those are watching the latest viral video with a ...
MARKETING FOR ALLIED HEALTH IS NO DIFFERENT TO MARKETING FOR BIG BUSINESS. Do you think Coles just push out TV adverts without carefully consid...
In the last few decades, marketing primarily involved utilizing the media, the internet, and email to engage with consumers. But it’s a different w...
We love this article from Auto Pilot Your Business a fantastic, in-depth look into why you need a mobile website and how you can check and amend you...
Dollars spent on marketing are an investment, but like any investment, there are good ones and bad ones. To be a good investment, marketing dollars mu...
Content writing should be a key element of every SEO strategy. How do you make sure your blog posts have the highest chance to rank well in Google? Wh...
Let me first reveal that subject lines are everywhere—on billboards, in songs and commercials, magazines, news articles, and even everyday convers...
Facebook has recently launched Creative Hub, a new space where marketers can get inspiration, and information, from top mobile campaigns. On-the-grow...
If you’ve ever tried searching for free stock photos on the Internet, you probably know what a ridiculous hassle it can be. As a general rule, fre...